Active Sales

Who is the workshop intended for?

The training program “Active Sales” is intended primarily for sales staff.

Training objectives

The goal of the training is to improve existing sales skills, to raise awareness of the background of the buying and selling process, and to provide participants with real sales tools. After the training, the participants will have a much wider picture of the buying process, which will enable them to work more effectively in direct and indirect sales and to form a message to the buyer.

Workshop content

• Changes in approaching a customer
• Three types of employees from the sales position
• Coordinating/mirroring with the customer in the context of active sales
• Types of questions – what is the difference?
• Two-minute sales “push” through the “4 Steps” model
• Sales of comparative advantages
• Trivialization of prices
• Cross-selling and up-selling sales argument models
• 15 most common sales complaints and how to manage them
• The power of persuasion – the basic skills for a powerful message
• Presentation of prices – When and how?

DURATION: ONE DAY TRAINING PROGRAM 

Sales and Negotiation

Active sales